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Difference between Celebrity Endorsement & Influencer Marketing

Tuesday, 16 June 2020 15:19 News & Blog

Today’s marketing environment is evolving at a lightning-fast speed. It seems impossible to stick to a marketing strategy because of how rapidly ideas, tastes and needs are growing these days. Celebrity endorsements have always been an effective method of catching public interest in a product or service. Yet, the recent marketing trend has different opinions as to the advent of social media marketing and advertising; influencer marketing has started to emerge as a viable way to build a brand’s reputation and awareness.

The Importance of Influencer Marketing

Thursday, 16 April 2020 09:49 News & Blog

The rise of the internet and social media has given us so many alternatives that we no longer access information and consume content in the way we used to. In the past few years, newspapers have become thinner, TV ads cheaper, and radio has got quieter. Based on January 2020 analysis from “SimilarWeb”, the top 5 most active social platforms in Malaysia are YouTube (46%), Facebook (35.2%), Instagram (7.9%), Twitter (5.9%), and WhatsApp (5%). Riding on the digital wave, there is a rapid increase in the demand for influencer marketing.

The Rising of KOL

Monday, 16 March 2020 08:42 News & Blog

Gathering in an event with people who has the same interest and passion is not an easy job. However, KOL is able to delight your event with the perfect and specific type of audience right away. They are well known in the social platform who are recognized as referential people with their field. Communicating with people through online by sharing their thoughts or showing the used & benefits of a product. With their high communication skill and expertly statues, KOL is able to boost awareness around the world where they can identify your ideal type of audience immediately.

Embrace Your Souls Today

Wednesday, 15 January 2020 09:14 News & Blog

There are more than 1500 musical instruments in the world. Each and every musical instrument has its own importance of rhythm, harmonies & melodies in music. Drum, a member of the percussion group of musical instruments. Drums are the world’s oldest and most ubiquitous musical instruments, and the basic design has remained virtually unchanged for thousands of years. Due to its history, many cultures practice as their tradition and it turns to be a purposeful expression of emotion for entertainment, spiritualism and communication.

The Greatest Moscow in Town

Wednesday, 20 November 2019 07:42 News & Blog

Moscow Circus, one of the most renowned and oldest Circuses since 1917. The circus has cultivated hundreds of the best performers, many of whom were the winners of the world’s most prestigious circus competitions, made worldwide tours of the past 17 years a great success. With a troupe of surprisingly competent filled performances by presenting various types of attractions, such as high flying trapeze, high difficulty skills of rope balancing, fun entertaining clown animal performance and more.

Sir Elton John Tribute: To Rock & To Give!

Friday, 20 September 2019 08:08 News & Blog

Sir Elton Hercules John - one of the most exceptionally acclaimed and successful solo artists of all time. With his songwriting accomplice Bernie Taupin, Elton has thought of the absolute most noteworthy melodies within recent memory including 'Rocket Man', 'Your Song', 'Daniel' and 'Farewell Yellow Brick Road'. He has accomplished 38 gold and 31 platinum collections, has sold more than 300-million records around the world, and holds the record for the greatest selling single ever.

Enchanting Your Event With Star Of The Century

Wednesday, 14 August 2019 07:19 News & Blog

This June, we have an extravagant night with Celebrities Michael Wong and Penny Tai for Pearlosophy, a leading luxury beauty and skincare brand from China at Rasa Ria Resort, Kota Kinabalu Sabah Beach. The Beach Party was truly a blast with exciting performances, activities and frosty food & beverage.

Keep The Legend Alive!

Thursday, 04 July 2019 03:31 News & Blog

Elvis Presley is a great American singer, musician, and film actor. He was one of the rock music’s dominant performers from the mid-1950s until his death. Elvis is, quite simply, truly the undisputed King of Rock and Roll, which has attracted countless people to imitate his performance now.

Young and Talented Malaysia Singer!

Wednesday, 19 June 2019 05:06 News & Blog

Singing has always been one of the main elements to create a great performance or show. Some said that it needs many years of experience to deliver such perfect and outstanding performance. However, it’s a different story for Sara and Roy. These 2 young and talented singers are not just good; they are extraordinary and outstanding singer despite of their age. Hereby, AMS Entertainment would like to introduce these 2 wonderful singers to the world.

Remembering Whitney Direct from Las Vegas!

Sunday, 19 May 2019 10:11 News & Blog

“Remembering Whitney – The Greatest Love Of All”, starring Trina Johnson is a 90 mins tribute show that brings the top selling hits of the late Whitney Houston to the stage was held at Istana Budaya, Kuala Lumpur on 22nd & 23rd March 2019. With the support from Sultanah Hajjah Kalsom binti Abdullah, Yang Amat Mulia Tengku Puteri Seri Teja Pahang Hajjah Tengku Dato’ Muhaini binti Sultan Haji Ahmad Shah Al-Musta’in Billah and other Pahang Royalty, alongside with the Malaysia Musical Queen, Tria Aziz; audition winner, Roy and Sara to be featured in the show, indeed bringing an overwhelming and amazing show to the audience.

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